Your contacts are on Zillow. Meet them there.

Stop flying blind and start showing up right when they need you with Zillow Pro—the premium membership for Follow Up Boss agents.

A Zillow Pro membership adds Zillow's exclusive buyer intent data, AI-powered follow-up, and premium branding to Follow Up Boss.

Any agent can create a free Zillow Pro account to access basic tools—upgrading to a Zillow Pro membership unlocks the full suite of premium capabilities.

Less guessing, more action

AI creates personalized messages for you, with insights you can only get in FUB

⚡  Messages personalized using call, text,
and browsing activity, drive 2x more replies.️

Strengthen your relationships, one message at a time.

Follow Up Boss shows you exactly what to do next.

Built-in AI learns from Zillow browsing and every interaction you have in FUB, recommends next steps, and even suggests personalized follow-up for you.

Follow up smarter, not harder with premium features

Smart Lists

Never miss an opportunity with lead lists that highlight who's browsing Zillow now.

Contact sales

Smart Summaries

Always know what to say with AI summaries of lead history, including calls and texts you place through FUB.

Contact sales

Smart Messages

Get higher responses to your messages, in less time. Personalized, AI-generated email messages generate a 2x higher response rate.

Contact sales
With a Zillow Pro membership, see your high-intent buyers that are
0x
more likely to buy in the next 90 days

With a Zillow Pro membership, they see you.

Keep your brand front and center, all the time.

📸  When your clients browse Zillow, they see you, not another agent. Your name, your photo,
your listings.

🤝  Premium profiles reinforce the relationship you’ve already built with your clients, even between conversations.

Listings
Homepage
Email

Being able to see browsing activity—even for non-Zillow leads—is big. Due to Zillow Pro, we’ve built a lot more stickiness and rapport
with clients.

Ty Hopkins
Vreeland Real Estate, Zillow Pro member

How it works

With a Zillow Pro membership, it all starts with a My Agent relationship.
Connect with
your contacts

Any lead, from any source. Just send a My Agent invitation through Follow Up Boss with a few clicks.

See their Zillow activity,
brand their experience

Once they accept your connection request, you’re their exclusive local agent on Zillow for your market. They’ll see your brand on Zillow and you get access to their
Zillow activity.

Reach out with
perfect context

The contact’s Zillow activity gets sent back to Follow Up Boss, where it powers Smart Lists, AI-generated messaging and more. Stop flying blind and start following up smarter.

My Agent relationships are exclusive for each market. Once a contact accepts your request, you’re the agent they see on Zillow in your local market unless they decide to break the relationship.

Strengthen your relationships, one message at a time.

Follow Up Boss shows you exactly what to do next.

Built-in AI learns from Zillow browsing and every interaction you have in FUB, recommends next steps, and even suggests personalized follow-up for you.

“Zillow Pro enables me to be in the right place at the right time. When clients are searching on Zillow, they see me; I’m the one that’s constantly in front, so they come back to me.”

Chase Lomas
Descrochers Realty Group, Zillow Pro member

Zillow Pro empowers me to protect my sphere and get better insights. My clients are on Zillow — it’s better to know what they’re favoriting to help them, than be in the dark.

Micah Harper
Exquisite Properties, Zillow Pro member

Your next closing is browsing Zillow.

Be a part of their entire journey.

Exclusive browsing insights, AI-powered follow up and elevated branding. All working together to deliver a stellar experience for your clients and more closings for you. Only in Follow Up Boss.

Zillow Pro membership is offered by Zillow, Inc. and is subject to the Zillow Pro Terms of Service and Zillow Group Privacy Notice.
The Zillow Pro platform is operated by ShowingTime Plus, LLC and is subject to the Zillow Pro Platform Terms.