The easiest way to text clients

Texting has been proven to get stronger engagement from leads and clients, so we built it right into your core follow up workflow.
Quickly text from a client record or your inbox
Texts sync between your desktop and mobile phone for access anywhere
Auto-text your new leads
Send photos & emoji 🎉

Keep the right people in the loop

Follow Up Boss is the only real estate CRM to offer integrated group texting. It's just like the group texts you're used to, right inside your CRM.
Keep both members of a couple up to date on a deal
Loop in your transaction coordinator or a lender
Hand a lead off to another agent

Improve texting speed and accuracy

Save your most common texts as templates so you can send them again and again.
Supports 1-1 and group texts
Use our built-in templates or create your own
Avoid mistakes and keep your message professional & on-brand

See the whole conversation

With texts sent right inside Follow Up Boss, the full conversation history shows up automatically, without any additional data entry
See texts alongside calls and emails
Always know where you left off with a client
Full history to support and coach agents

Track your results

Texting is integrated into our powerful reporting tools so you can see exactly what's working
See your response rate to texts
Understand which agents are most successful and who needs coaching